It was not very long ago that the only place that thought about kids were the big fast food chains, and even then limited by offering a small toy with the purchase of a hamburger. These days if you don’t create an amazing experience for the twelve and under demographic you will lose their vote!!! […]
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Many women restaurant owners and managers have learned how to drive a starving crowd to their restaurants on a shoe string budget.
On the other hand, many men restaurant owners and managers seem more likely to stick with the status quo and many keep using conventional marketing techniques even while they continue to lose money.
The problem […]
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Every restaurant owner should constantly be taking an objective look at how well your restaurant is doing. Staying ahead of the competition will keep you on your toes. Here in part 2 of this article, we look at more ways you can get a good report card.
6. Be aware of your customer’s preferences and […]
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Naming their new restaurant business is something most owners spend a lot of time thinking about, dreaming about and testing on friends, family and strangers. In reality, the name of the restaurant isn’t really that critical to its success, but because that is the identifier in the new owner’s mind, they give it undue importance […]
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Every restaurant owner should constantly be taking an objective look at how well your restaurant is doing. Staying ahead of the competition will keep you on your toes. Here are some ways you can get a good report card.
1. Know who your competition is!
I have encountered situations where a restaurant owner has identified the […]
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It was not very long ago that the only place that thought about kids were the big fast food chains, and even then limited by offering a small toy with the purchase of a hamburger. These days if you don’t create an amazing experience for the twelve and under demographic you will lose their vote!!! […]
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I’ve been in advertising for over 35 years. I began with an advertising agency and then started by own. Later, I became a sales consultant for the Yellow Pages. Most of my accounts were the smaller, family run businesses. Many were restaurants. Yet they all had one thing in common. They wanted either very low-cost […]
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There was a woman in Wisconsin that made the best soups in town. Her whole family encouraged her to open a restaurant, which she eventually did. They all chipped in to get her a nice location and design the small place like their living room. She had dozens of great recipes and various family members […]
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New customers are as important for the restaurant business as the regular ones. In fact it is not possible for any business to prosper without new customers. A steady flow of new customers is needed to balance the old customers that are no longer coming to your restaurant for some or other reasons such as […]
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You have probably noticed that the number of restaurants and fast food joints in your area are increasing at a fast pace. If you are an independent contractor you probably have a great deal of competition from restaurant chain operators. These restaurateurs are focused on marketing and have large budgets to draw lots of attention.
Even […]
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