Posts Tagged ‘Christopher Newport University’

5 Tips For Direct Mailing Restaurant Menus and Flyers

Thursday, March 5th, 2009

Menu printing is an essential part of your restaurant marketing strategy, but it does not end there. No advertising campaign is effective unless it reaches the consumer via a reliable delivery method. This is where menu direct mailing comes in. Follow these quick and easy tips for direct mailing restaurant menus and flyers to ensure your menu direct mail strategy runs smoothly and effectively.

1. Make sure you know exactly which customers are in your delivery zone. Deliver menus directly to all customers in your delivery zone and don’t give any out to people who are not. Before you set out to direct mail any menus make sure you know exactly which houses you are mailing the menu to. This will make sure you get all potential customers as well as not wasting flyers and time delivering to people outside the delivery area. (more…)


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